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Eaton Golf Pride Radical New Concept in Golf Grip Design

Posted by admin under Buyers Guide, Golf Grips

When it made its global debut recently the V-RAD putter grip was hailed as ‘the most exciting on the market today’ one that was ‘crafted with intricate detail and cutting-edge cosmetic innovation.’

The V-RAD putter grip comes in three distinctive and vibrant aesthetic designs called Optik™, Shock™ and Silk™. They are crafted with a proprietary advanced composite rubber (ACR) material to enhance feel and durability, while maintaining the performance and quality standards expected of Golf Pride grips.

The exclusive, innovative material is engineered to combine a smooth, subtle surface texture with the optimal amount of tackiness to encourage a light, controlled grip on the putting surface.

V-RAD’s unique semi-pistol shape – with a flat front and smooth rounded corners – fits the widest range of hand sizes and provides a satisfying feel for truer putts, regardless of a golfer’s gripping style. It features one-piece construction that makes it as easy to install as conventional golf grips.

“V-RAD is the answer to golfers who value style and refuse to compromise performance and durability,” said Jeff Fiorini, general manager for Eaton’s Golf Grip Division. “It’s easy to clean and we feel it will revolutionize the putter grip category.”

Contact: Paul Steels on 01778 341555 (paulsteels@eaton.com).

For more information www.golfpride.com.